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PRLog (Press Release)Jun 15, 2010 – ParetoLogic refuses to slow down – recession or not. The Victoria software developers’ growth continued unabated over the past five years, and this fact has been recognized by the latest Profit 100 ranking. Since their first sale in 2004, ParetoLogic’s returns increased by a minimum of 50% annually, and their revenues often doubled and tripled. The result: ParetoLogic now ranks #23 among all Canadian businesses.

“We are thrilled to join the Profit 100” said Elton Pereira, Co-founder, President, and CEO of ParetoLogic. “Our growth has been nothing short of phenomenal and we’re proud to share that with the world.”

ParetoLogic develops PC security and optimization software for the home user. XoftSpySE Anti-Spyware and ParetoLogic Anti-Virus PLUS mark their most successful entries into the security field, while FileCure, DriverCure, and their latest program, PC Health Advisor are extremely popular system utilities.

Pereira explained ParetoLogic’s meteoric growth in one word: “people.”

“We make software, but what we’re really about is helping people. We created a customer-centric business plan that allows us to provide home users with the software that works – and software that helps. In order to do that, we needed people of our own. When we started out there were just a handful of us – but each of us brought our own unique skills to the table. As our staff grew, we continually sought out the best people in their field, put faith in our employees, and provided an atmosphere of ideas and learning. They did the rest.”

The Profit 100 list for 2010 ranks independent Canadian businesses based on their revenue growth between 2004 and 2009. Employees, profit margins, and exports as a percentage of growth are also listed. ParetoLogic and the rest of the Profit 100 can be found in the June issue of Profit magazine.

PR Log (Press Release)Apr 08, 2010 – ParetoLogic earned their spot on the 2010 edition of the Branham300, the definitive list of information technology companies in Canada. Through increased revenues and corporate growth, the vibrant security and utility software developers not only made the list but dramatically improved their standings from the previous year.

ParetoLogic faced stiff competition from hundreds of Canadian IT companies, including many multinationals, but their exceptionally strong financial year virtually guaranteed them a place. Elton Pereira, CEO, President and Co-founder of ParetoLogic, said of his company’s solid rankings that “we’ve sharpened our focus on our core business, and it’s really paid off. There’s no magic spell for success, just good products and hard work.”
Out of the Canada-wide competition, ParetoLogic:

•   Advanced over 35 spots to gain their current 89th place overall.
•   Entered the Top Software Companies category, at 22nd place
•   Improved their rank in the Top Security Companies to 5th place.
•   Joined the Movers and Shakers list, at 7th place.

Pereira attributed much of ParetoLogic’s growth in 2009 to the introduction of new software and the development of existing products. ParetoLogic DriverCure, released in early 2009, has been gaining increasing traction in the PC utility field. The software gives home users an easy way to find and download new drivers for their hardware devices. The year also brought a number of program updates at ParetoLogic, including a massive upgrade to their XoftSpySE Anti-Spyware software, and the introduction of Windows 7 support to their main product line.

“We’ve always kept the customer first and foremost,” explained the dynamic executive, “it is to each of our users that we owe our continued success.”

Gamers Get Long-Awaited Anti-Virus Feature

Victoria, B.C. Feb. 24, 2010 – For far too long, PC video gamers faced an unpleasant dilemma: keep their anti-virus software active and suffer the loss of game performance, or disable their protection and risk infection by a myriad of online threats. PC gamers must be constantly aware of system resources, RAM usage, processor speed, as well as the added threat of malware and virus infection. An innovative feature makes this a lot easier.

Newly introduced to the PC security world, the so-called “Game Mode” gives users the ability to tweak their anti-virus activity, and thereby conserve power for gaming.

ParetoLogic Anti-Virus PLUS added the feature with a recent program update, and users of the software can now select the unique Game Mode from the software settings page. Norman Eldridge, Technical Product Manager at ParetoLogic, explained that “a Game Mode should be a perfect balance between safety and performance – we think we’ve got that here.”

In modern gaming, visual graphics have grown incredibly, requiring more advanced memory cards and processors. Gamers are forced to squeeze their systems for every ounce of power. “Anti-virus database updates, scheduled scans, and active protection can really be a drain on system resources,” said Mr. Eldridge. “The new Game Mode allows users to switch to a log-only state, where the program will avoid processor-intensive tasks.”

Gamers, and all PC users, can download ParetoLogic Anti-Virus PLUS from the ParetoLogic homepage. All editions of the anti-virus software are equipped with Game Mode capability.

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